Ashok P Chhajer, Senior General Manager – OE Sales, (Domestic Market), Balkrishna Industries What can we expect from BKT at Excon this year? We are committed to demonstrating our technological prowess and dedication to providing high-quality tyres for the construction and infrastructure sectors. At Excon this year, we plan to showcase our latest innovations, products and solutions in the tire industry. Visitors can expect to see how we are pushing the boundaries of tire technology to meet the evolving needs of the industry. Will your company be launching any products at Excon 2023 that align with its theme of “Building a Better World” through sustainable practices? BKT has been demonstrating its dedication towards sustainability through the development of eco-friendly tire solutions that reduce fuel consumption and environmental impact in various sectors. We plan to introduce products and initiatives that support sustainable practices, environmentally conscious tire designs and sustainable technologies for the construction and infrastructure sector. Your view of the Indian market for your products. India's diverse and expansive terrain, coupled with its rapidly-growing industries presents numerous opportunities for our off-highway tyres. The Indian market showcases a burgeoning demand for high-quality off-highway tyres, driven by factors like mechanisation in agriculture, urbanisation and extensive infrastructure development. BKT Tires is well-positioned to cater to this surging demand with its wide range of technologically advanced and durable tire solutions, meticulously designed to meet the specific requirements of diverse sectors. In India, we have established collaborative partnerships with OEMs and industry stakeholders, allowing us to fine-tune our products to match the specific and dynamic needs of the local market. This approach ensures that our products are tailored to effectively address the unique challenges and applications faced by Indian customers. Our customer-centric approach is at the core of our operations and we are dedicated to understanding and addressing the individual requirements of Indian customers. This commitment ensures that our tire solutions are a perfect fit for diverse applications and terrains in India.