Bridgestone Backs 2025 World Solar Challenge with ENLITEN Tires
ECONOMY & POLICY

Bridgestone Backs 2025 World Solar Challenge with ENLITEN Tires

Bridgestone Corporation today announced that it will be supporting the 2025 Bridgestone World Solar Challenge (BWSC) with ENLITEN technology tires, which feature the first application of new recycled materials developed through co-creation with partners, increasing the ratio of recycled and renewable materials to over 65%. The company will supply these tires to 33 teams from 17 locations. 

The BWSC, which will take place August 24 through 31, is the world’s foremost solar car event. Held every two years, participants are challenged with traversing approximately 3,000 kilometers across the Australian continent using only limited solar power. Bridgestone has been the title sponsor of BWSC since 2013; this event underscores Bridgestone’s focus on accelerating innovation for next-generation mobility, including EVs and electric vehicles, as well as developing the engineers who will shape the future of mobility. 

For the 2025 BWSC, Bridgestone will supply tires with ENLITEN technology, which ensures the performance required for solar cars while further advancing sustainability. For the first time, Bridgestone has applied recovered carbon black and steel, which are recycled materials developed and produced through co-creation efforts focused on advancing recycling technology that 'renews' tires to raw materials. Furthermore, the company is evolving its sustainability initiatives throughout the value chain, such as reducing the number of tires used and introducing low-carbon tire shipment for contributing to a circular economy and carbon neutrality. 

Through the BWSC as a 'mobile laboratory,' Bridgestone will refine its technology, thereby strengthening future sustainable global motorsports activities. Additionally, by pushing the limits and challenging for excellence, alongside participating teams that share a passion to race, Bridgestone is committed to accelerating innovation for the future of mobility.

Bridgestone Corporation today announced that it will be supporting the 2025 Bridgestone World Solar Challenge (BWSC) with ENLITEN technology tires, which feature the first application of new recycled materials developed through co-creation with partners, increasing the ratio of recycled and renewable materials to over 65%. The company will supply these tires to 33 teams from 17 locations. The BWSC, which will take place August 24 through 31, is the world’s foremost solar car event. Held every two years, participants are challenged with traversing approximately 3,000 kilometers across the Australian continent using only limited solar power. Bridgestone has been the title sponsor of BWSC since 2013; this event underscores Bridgestone’s focus on accelerating innovation for next-generation mobility, including EVs and electric vehicles, as well as developing the engineers who will shape the future of mobility. For the 2025 BWSC, Bridgestone will supply tires with ENLITEN technology, which ensures the performance required for solar cars while further advancing sustainability. For the first time, Bridgestone has applied recovered carbon black and steel, which are recycled materials developed and produced through co-creation efforts focused on advancing recycling technology that 'renews' tires to raw materials. Furthermore, the company is evolving its sustainability initiatives throughout the value chain, such as reducing the number of tires used and introducing low-carbon tire shipment for contributing to a circular economy and carbon neutrality. Through the BWSC as a 'mobile laboratory,' Bridgestone will refine its technology, thereby strengthening future sustainable global motorsports activities. Additionally, by pushing the limits and challenging for excellence, alongside participating teams that share a passion to race, Bridgestone is committed to accelerating innovation for the future of mobility.

Next Story
Infrastructure Urban

Odisha Cabinet Approves Rs 6.1 Billion Urban Development, Boosts Biotech

The Odisha Cabinet on Friday approved four key proposals, including a Rs 6.1 billion allocation for the Mukhyamantri Sahari Bikash Yojana urban development scheme, aimed at upgrading city infrastructure and creating employment across urban areas in the state.Chaired by Chief Minister Mohan Charan Majhi, the Cabinet sanctioned the major urban infrastructure plan along with a Rs 1.11 billion initiative to promote biotechnology and life sciences over five years, positioning Odisha as a biotech hub in eastern India.In addition, the Cabinet waived a land premium of over Rs 26 million for the Narcot..

Next Story
Infrastructure Urban

PMC Advances Rs 15 Billion Flood Mitigation Plan for Sinhagad Road

Pune Municipal Corporation (PMC) has taken a major step in flood mitigation with a Rs 15 billion plan targeting flood-prone areas along Sinhagad Road, including Ektanagari, Vitthalnagar, and Nimbajnagar. The initiative focuses on relocating residents and business owners from designated ‘blue zones’—areas highly vulnerable to flooding—to safer municipal land at Hingne Khurd, outside the floodplain.The relocation plan involves demolishing approximately 1,383 residential units and 67 commercial establishments in the flood-affected localities. This is being carried out under the Urban Rede..

Next Story
Infrastructure Urban

Odisha CM Lays Foundation for Rs 28 Billion Industrial Projects

Odisha Chief Minister Mohan Charan Majhi laid the foundation stone for 12 industrial projects worth over Rs 28 billion at a special event in Chhatrapur, Ganjam district, on Thursday. The projects span diverse sectors including green hydrogen, chemicals, and renewable energy, marking a transformative phase in the region’s industrial development.“This marks a new milestone in Ganjam’s industrial growth and opens a fresh path to prosperity for the district,” Majhi said. He added that these initiatives are expected to generate more than 15,000 jobs locally.Highlighting the success of the ..

Advertisement

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Advertisement

Talk to us?