Aparna Enterprises Invests 100 CR For VITERO Tiles

17 Jan 2022 CW Team

Aparna Enterprises hopes to improve their Vitero sector growth ambition with this investment. Mr. Ashwin Reddy, Managing Director, Aparna Enterprises Limited, shared his thoughts on the brand's future goals, saying, "Driven by increased consumer demand in both B2B and B2C market, the tile category is positioned to develop in India @ 8% CAGR in the next 5 years." This is also reflected in the direction of Vitero Tiles' growth.

We are already seeing rising demand and optimistic market potential in this category, and we estimate the tile division to grow by 50% in FY21-22. We have spent INR 100 crores in our industry this year, primarily to expand our tile production capacity, in order to achieve this development ambition. We hope to expand our product options and gain market share in India's organised tile industry as a result of this development."

Vitero has erected another kiln to its production facility in Peddapuram, Andhra Pradesh. The unit's manufacturing capacity has been increased from 15,000 to 30,000 square feet per day as a result of this development.

Aparna Enterprises is aligning their efforts to develop their dealer network and market presence, in addition to their manufacturing capabilities. The firm extended its network in India by 23% in FY 20-21, and they expect to increase it by another 30% this year.

Vitero's investment is the brand's second this year in order to achieve strategic business goals. Aparna Enterprises has previously declared intentions to invest INR 100 CR in its aluminium window and door system brand Alteza in June 2021.

Vitero Tiles, which debuted in 2017, has quickly established itself as one of India's premier tile companies. Vitero is strengthening its foothold in India's fast-growing tile sector with an exceptional product portfolio that includes a wide selection of floor and wall tiles. Vitero also has a large choice of glazed vitrified tiles, double charged vitrified tiles, digital wall tiles, and full-body tiles, all of which are equipped with both design and utility, in order to fulfil their objective of offering only the best to their consumers.

Also read
https://www.constructionworld.in/latest-construction-news/real-estate-news/interiors/here---s-how-hot-housing-market-killed-property-flipping-by-middle-class/31607
https://www.constructionworld.in/latest-construction-news/real-estate-news/interiors/luxury-bar-spaces-by-essentia-environments/31455

Aparna Enterprises Limited, India's top construction materials company, said today that it has invested INR 100 crores in Vitero Tiles, its tile subsidiary. The investment would be used to enhance Vitero Tiles' manufacturing capacity at Peddapuram, Andhra Pradesh. This development would enable Aparna Enterprises to meet the growing demand for floor and wall tiles, as well as target additional government and private projects across India, particularly in Telangana, Andhra Pradesh, Tamil Nadu, and other key areas such as Odisha, Maharashtra, and Karnataka. Aparna Enterprises hopes to improve their Vitero sector growth ambition with this investment. Mr. Ashwin Reddy, Managing Director, Aparna Enterprises Limited, shared his thoughts on the brand's future goals, saying, Driven by increased consumer demand in both B2B and B2C market, the tile category is positioned to develop in India @ 8% CAGR in the next 5 years. This is also reflected in the direction of Vitero Tiles' growth. We are already seeing rising demand and optimistic market potential in this category, and we estimate the tile division to grow by 50% in FY21-22. We have spent INR 100 crores in our industry this year, primarily to expand our tile production capacity, in order to achieve this development ambition. We hope to expand our product options and gain market share in India's organised tile industry as a result of this development. Vitero has erected another kiln to its production facility in Peddapuram, Andhra Pradesh. The unit's manufacturing capacity has been increased from 15,000 to 30,000 square feet per day as a result of this development. Aparna Enterprises is aligning their efforts to develop their dealer network and market presence, in addition to their manufacturing capabilities. The firm extended its network in India by 23% in FY 20-21, and they expect to increase it by another 30% this year. Vitero's investment is the brand's second this year in order to achieve strategic business goals. Aparna Enterprises has previously declared intentions to invest INR 100 CR in its aluminium window and door system brand Alteza in June 2021. Vitero Tiles, which debuted in 2017, has quickly established itself as one of India's premier tile companies. Vitero is strengthening its foothold in India's fast-growing tile sector with an exceptional product portfolio that includes a wide selection of floor and wall tiles. Vitero also has a large choice of glazed vitrified tiles, double charged vitrified tiles, digital wall tiles, and full-body tiles, all of which are equipped with both design and utility, in order to fulfil their objective of offering only the best to their consumers.Also read https://www.constructionworld.in/latest-construction-news/real-estate-news/interiors/here---s-how-hot-housing-market-killed-property-flipping-by-middle-class/31607 https://www.constructionworld.in/latest-construction-news/real-estate-news/interiors/luxury-bar-spaces-by-essentia-environments/31455

Infrastructure Urban

06 Jul 2026

ABS Marine Sees CRISIL Credit Rating Upgrade

ABS Marine Services has secured an upgrade to its long term and short term credit ratings from CRISIL, reflecting improved profitability and revenue growth through long term contracts. CRISIL moved the long term rating from BBB+/Stable to A-/Stable and revised the short term rating from A2 to A2+. The action signals strengthened financial metrics and operational resilience. The company benefited from durable client relationships with firms such as ONGC and Schlumberger. The rating decision followed stronger cash flows and an enlarged bank loan facility, which increased from Rs 3,705 million (m..

Infrastructure Transport

06 Jul 2026

Project BRAHMANK Marks 16 Years Of Strategic Roads In Arunachal

Project BRAHMANK is marking 16 years of work to establish strategic road and bridge links across Arunachal Pradesh, maintaining and developing 811 kilometres of roads and nearly 86 bridges that range from small culverts to large steel and arch bridges. These transport links are described as critical for ensuring year-round movement of defence personnel, equipment and essential supplies while improving everyday travel for people in remote villages. The project balances national security requirements with regional development by focusing on reliable access in challenging terrain. Notable enginee..

Infrastructure Transport

06 Jul 2026

Longleng CSOs Give One Week Ultimatum Over Two-Lane Highway

Civil society organisations (CSOs) in Longleng district have demanded immediate restoration of the deteriorating Changtongya–Longleng two-lane road and sought a detailed status report on the stalled construction within one week. The demand followed a consultative meeting convened under the Phom Peoples' Council (PPC) to discuss welfare and development concerns. PPC president YB Angam Phom said prolonged non-maintenance had caused hardship to commuters and affected transportation, local commerce and the district's development. The meeting urged authorities to undertake immediate restoration a..