Hansgrohe Group's premium brand, Hansgrohe, has broadened its product offerings to cater to Indian customers by introducing a range of sanitary ceramics. This expansion includes the launch of EluPura, a new toilet range, as well as the Xelu, Xevolos, and Xuniva washbasin collections. The move into ceramics signifies a significant milestone for Hansgrohe, positioning it as a comprehensive bathroom solution provider. Gaurav Malhotra, Managing Director, Hansgrohe India, commented on this strategic shift, stating, Our venture into ceramics represents a pivotal moment for Hansgrohe as we redefine the bathroom experience for users. With EluPura's eco-friendly toilets and the exquisite Xelu, Xevolos, and Xuniva washbasin collections, we are not just offering products but lifestyle statements. These ceramics epitomize elegance, quality, and sustainability?key attributes of the Hansgrohe legacy. EluPura - Eco-Friendly and Elegant Toilets The EluPura toilet range from Hansgrohe seamlessly integrates into a wide array of bathroom environments, offering two design variations, round or SoftCube. With a water consumption rate of just 4.5 litres per flush, it delivers exceptional flushing results, benefitting both the environment and users' wallets. The incorporation of Hansgrohe's HygieneEffect glaze prevents the multiplication of bacteria on the product, while the rimless design facilitates easier cleaning. Additionally, the stain-resistant SmartClean glaze, familiar from the washbasins, is available in the toilet. EluPura's rimless product variant also offers enhanced convenience with whisper-quiet and highly efficient AquaHelix flushing technology. Both designs are optionally available with quick-release toilet seats and soft-closing mechanisms. Xelu, Xevolos, and Xuniva - Aesthetic and Functional Washbasins In the washbasin category, Hansgrohe presents the Xelu, Xevolos, and Xuniva collections, designed to accentuate the unique preferences of individual users. Crafted from durable sanitary ceramics, these washbasins blend aesthetics and functionality, offering a harmonious and luxurious bathroom experience. hansgrohe has pre-tested numerous combinations of basins and faucets for compatibility, ensuring a seamless bathroom planning process and daily use. Xelu: Characterized by its SoftCube design language, the Xelu washbasin collection offers a spacious faucet hole bench, providing ample storage for bathroom essentials. An optional side shelf adds extra space to the 800-millimetre-wide Xelu washbasins, available on the left or right. With nine models in six different sizes, with or without faucet holes, Xelu accommodates a variety of wash spaces. Xevolos: The Xevolos washbasins feature a design marked by clarity and straight lines. This aesthetic extends to the flush-integrated ceramic waste cap. The generously sized inner basin not only facilitates daily care routines but also allows for moments of relaxation. Xevolos washbasins are available without an overflow hole for easy cleaning, and the SmartClean glaze makes maintenance a breeze. They also come with a custom-cut sound-absorbing mat. Xuniva: The Xuniva washbasins offer maximum design freedom with four geometric shapes?round, oval, RaceTrack, and SoftCube. With three installation types (countertop, built-in, and below counter) and various variations with or without tap holes, the Xuniva collection provides almost limitless design possibilities. The stain-resistant SmartClean glaze can be optionally applied to all washbasin solutions. These ceramics prioritize environmental friendliness, being predominantly crafted from natural and recyclable materials. The packaging for washbasins and toilets is plastic-free, contributing to sustainability goals. Hansgrohe's expansion into sanitary ceramics reflects its commitment to offering comprehensive and sustainable bathroom solutions to meet the evolving needs of consumers.