Our plan is to innovate, and we are continuously working on better products

Atlas Copco Power Technique provides air, power and flow solutions through products such as mobile compressors, pumps, light towers and generators, along with a number of complementary products. Tany Van Herbruggen, General Manager, Atlas Copco Power Technique, shares more...

Innovations for customers: We are offering even more efficient products for the customers by ensuring less fuel consumption, better pressure and capacities to increase efficiency. At Excon 2019, we have introduced many products for the construction, mining and infrastructure sector. We are introducing a lighting tower for those who continue to work over time in the later hours of the day. Considering the market for construction and mining, we have showcased our large air compressor the XRH1100 PLUS, which is popular for drilling.

Current market: Despite the challenges faced by the industry in 2019, our wide range of products proved beneficial for us. So owing to market conditions: If demand for one product decreases, the demand for another product increases. And in 2019, one business area that was booming and benefitted us was the water well drilling. Going forward, we hope that construction and mining will pick up. We are trying to cover all market leads with the best products, and as and when there is an opportunity, we look forward to winning the business.

Opportunity in 2020: We will keep introducing new products. Customers are looking for applications that may not yet be popular in India but is creating a new niche market. We also continuously work with distributors and customers to understand their requirements. What we see is that when we develop new products, we eventually emerge leaders in the segment.

The smart approach: For the machines that we deliver, we have a Fleetlink, which is mainly for the aftermarket and for the customers, through which, the performance of the machine can be monitored. Whenever there is a requirement of two or three different machines with different capacities, we have introduced one single machine that can cater to two to three different applications. This is a new technology that we have brought in. So now the customer will have to invest in just one machine for different applications.

Future plans: Our plan is to innovate, and we are continuously working on better products. Be it good or bad times, Atlas Copco will always be there for its customers. And, India is a big market. We want to develop our territory coverage here, for which, it is important to ensure availability of parts in different regions. So, it is important for us to continue innovating for the benefit for the customers and to interact closely with the customers.