Shyam Steel Appoints Harmanpreet Kaur as Brand Ambassador
Company News

Shyam Steel Appoints Harmanpreet Kaur as Brand Ambassador

Shyam Steel has appointed Harmanpreet Kaur, Captain of the Indian Women’s Cricket Team, as its brand ambassador. The association reflects the company’s evolving brand narrative centred on inclusive strength, responsibility and long-term value in home-building and infrastructure.
Through this partnership, Shyam Steel aligns its core philosophy—“Maksad Toh Hai India Ko Banana Hamesha Ke Liye Strong”—with leadership attributes embodied by Harmanpreet Kaur, including resilience, discipline and purpose-driven decision-making. The brand acknowledged the growing role of women as key decision-makers in home construction, safety and long-term investments, a shift the association seeks to represent.
As part of the collaboration, Harmanpreet Kaur will also be associated with Shyam Steel’s Apna Ghar App, “Neev Se Pravesh Tak”, a digital platform designed to support homeowners across the entire construction journey, from planning and material selection to execution and possession. Her involvement is intended to reinforce the platform’s focus on trust, reliability and informed choices.
Commenting on the appointment, Lalit Beriwala, Director, Shyam Steel, said the partnership reflects shared values of determination and reliability, while Megha Beriwala Gupta, Director, Shyam Steel, noted that the association recognises women as influential stakeholders in building safer, stronger homes. Harmanpreet Kaur said the brand’s emphasis on purpose and responsibility resonates with her journey as a sportsperson and leader.
Shyam Steel operates across multiple regions including eastern, northern and southern India, with expanding presence in Andhra Pradesh and Telangana. The appointment strengthens the company’s outreach by aligning with a nationally respected sports leader representing credibility, leadership and inclusive strength.

Shyam Steel has appointed Harmanpreet Kaur, Captain of the Indian Women’s Cricket Team, as its brand ambassador. The association reflects the company’s evolving brand narrative centred on inclusive strength, responsibility and long-term value in home-building and infrastructure.Through this partnership, Shyam Steel aligns its core philosophy—“Maksad Toh Hai India Ko Banana Hamesha Ke Liye Strong”—with leadership attributes embodied by Harmanpreet Kaur, including resilience, discipline and purpose-driven decision-making. The brand acknowledged the growing role of women as key decision-makers in home construction, safety and long-term investments, a shift the association seeks to represent.As part of the collaboration, Harmanpreet Kaur will also be associated with Shyam Steel’s Apna Ghar App, “Neev Se Pravesh Tak”, a digital platform designed to support homeowners across the entire construction journey, from planning and material selection to execution and possession. Her involvement is intended to reinforce the platform’s focus on trust, reliability and informed choices.Commenting on the appointment, Lalit Beriwala, Director, Shyam Steel, said the partnership reflects shared values of determination and reliability, while Megha Beriwala Gupta, Director, Shyam Steel, noted that the association recognises women as influential stakeholders in building safer, stronger homes. Harmanpreet Kaur said the brand’s emphasis on purpose and responsibility resonates with her journey as a sportsperson and leader.Shyam Steel operates across multiple regions including eastern, northern and southern India, with expanding presence in Andhra Pradesh and Telangana. The appointment strengthens the company’s outreach by aligning with a nationally respected sports leader representing credibility, leadership and inclusive strength.

Next Story
Equipment

Raimondi to Showcase Integrated Terex Ranges at CONEXPO 2026

Raimondi Cranes will present its newly integrated Terex lifting ranges at CONEXPO-CON/AGG 2026, marking the Group’s first major public showcase following its acquisition of Terex’s tower crane, self-erecting crane and rough terrain crane businesses, along with the associated US-based service infrastructure.The exhibition will represent Raimondi’s debut as a unified Group incorporating the Terex brands. Led by Group CEO Luigi Maggioni, the delegation will include senior management from Raimondi and Terex Tower Cranes, Terex Rough Terrain Cranes, and the North American support team. The Gr..

Next Story
Technology

Luma AI Launches Ray3.14 to Remove Generative Video Trade-offs

Luma AI, a frontier artificial intelligence company building multimodal AGI, has announced the launch of Ray3.14, a major upgrade to its Ray3 reasoning-based video generation model. Positioned as the company’s most advanced offering to date, Ray3.14 is designed for professional animation, video-to-video and cinematic workflows where temporal stability, motion fidelity and visual consistency are critical.Built specifically for production-grade creative environments, Ray3.14 combines native 1080p video output with generation speeds that are four times faster and per-second pricing that is thre..

Next Story
Real Estate

Ohana, Manchester City F.C. Partner for Yas Canal Luxury Project

Ohana Development, a UAE-based real estate developer known for its luxury residential portfolio, has signed an agreement with Manchester City F.C. to develop a multi-billion-dirham branded residential project in Abu Dhabi. The collaboration will see the launch of Manchester City Yas Residences by Ohana, a first-of-its-kind community located along the Yas Canal waterfront.The project spans approximately 1.67 million square metres and is positioned as a premium lifestyle development that blends Manchester City’s global brand identity with Ohana Development’s contemporary design philosophy. T..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Advertisement

Open In App