Shree Cement has expanded its premium portfolio in eastern India with the launch of Bangur Marble Cement in Odisha under its master brand, Bangur Cement. The product, a premium PSC cement, is engineered for superior brightness, enhanced strength and strong crack resistance—qualities that make it particularly suitable for exposed concrete structures and large, visually striking designs. Its composition also makes it well suited to the climatic conditions of coastal Odisha, offering durable performance in challenging environments.The company plans to make the cement available through more than 1,000 retailers across the state, supported by in-store demonstrations showcasing its finish and structural benefits. Bangur Marble Cement has already established itself as a strong contender in the premium segment across Bihar, Jharkhand and West Bengal, where it is available through over 2,000 retail outlets.“With Bangur Marble Cement, we’re redefining what premium construction material should deliver. This product brings unmatched brightness, strength and performance, meeting the expectations of today’s builders and homeowners who demand both beauty and durability,” said Neeraj Akhoury, Managing Director, Shree Cement. He added that Odisha remains a key focus market and will play an important role in the company’s growth in the eastern region.The product’s formulation incorporates GGBS, a steel industry by-product that reduces its environmental footprint while preserving high performance. The result is a durable, high-strength and long-lasting cement designed to support sustainable construction practices. Bangur Marble Cement will be offered alongside the brand’s existing premium range, which includes Jungrodhak, Rockstrong, Powermax, Magna and Roofon.With this launch, Shree Cement reinforces its commitment to advancing environmentally responsible, high-performance building materials and strengthening its presence in one of India’s fastest-growing construction markets.News source:  SME Street