‘Cherish’ anointed as Colour Of The Year by Asian Paints
In the aftermath of the pandemic, homes are now playing multiple roles of workspaces, school, entertainment zones and restaurants. People have more value for their casa and these times have changed the way people live, value the present, cherish the moments they’re in.
The Colour Of The Year Is..
Nurturing, humble and fresh, Ivy League 7585 restores that sense of balance which we dearly seek. A colour that not only comforts but breathes life into our spaces. A colour that allows us to feel fleeting joys, our reasons to smile. And so, for 2021, the Colour of the Year is ‘Cherish’.
This shade of soft mint green restores a sense of balance and gives a slight nudge towards growth a hint of blue that stands for revitalisation.
With Asian Paints ColourNext, the brand aims to inspire a multitude of design disciplines in this new year. The Colour of the Year, Cherish, is a restorative yet effervescent shade that’s both enduring and uplifting. It brings restless minds to a place of hope as we imagine a better world and a balanced self.
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