Firstsource, Sanas Launch Real-Time AI for CX Excellence

27 May 2025 CW Team

Firstsource Solutions Limited has partnered with Sanas to roll out Real-Time Accent Translation technology, redefining customer experience (CX) by removing language and accent barriers. The AI-powered platform integrates with Firstsource’s UnBPOᵀᴹ model to boost clarity and performance in global conversations.

The collaboration enables speech-to-speech translation that runs unobtrusively, improving agent confidence and reducing customer friction. Early adoption results include a 17 per cent increase in sales efficiency, 21 per cent rise in Net Promoter Score, and 22 per cent improvement in customer satisfaction. Additionally, the technology saw a 95 per cent adoption rate among agents and led to zero customer requests to switch agents.

By embedding intelligent, scalable tools directly into operations, Firstsource aims to elevate agent productivity while delivering faster, more inclusive service. The solution is hardware-free and industry-agnostic, adaptable across sectors including healthcare, education, and technology.

Sanas, founded in 2020, specialises in real-time speech understanding, and its patented platform is designed to support seamless global communication. Together, the two companies aim to set a new benchmark for effortless and human-centric CX.

Source:Press release issued by Firstsource Solutions Limited

Infrastructure Transport

29 Oct 2025

Punjab, Centre Fast-Track Rajpura-Mohali Rail Line Development

The central government has fast-tracked the construction of the Rajpura-Mohali rail line to enhance connectivity in Punjab. This ambitious infrastructure project, aimed at improving transportation links between Rajpura and Mohali, has been identified as a key step in fostering regional economic growth. Union Minister for Railways, Ashwini Vaishnaw, announced the project’s acceleration during a recent assessment of the area. The rail line is expected to play a significant role in reducing travel time, promoting industrial growth, and boosting logistics efficiency in the region. The project,..

NFR Launches Key Railway Projects to Boost BTAD Connectivity

Northeast Frontier Railway (NFR) has unveiled major railway projects to enhance connectivity and economic growth in Assam’s Bodoland Territorial Area Districts (BTAD). These initiatives align with the national Viksit Bharat vision, focusing on regional development and job creation. A key project is the Wagon Periodic Overhauling (POH) Workshop in Basbari, Kokrajhar. The workshop, costing Rs 2.56 billion in phase one, will initially overhaul 75 wagons per month, scaling up to 250 in future phases. Its location near Basbari station and Rupsi Airport will boost logistics and local employment. ..

Aurangabad Railway Station Renamed to Chhatrapati Sambhajinagar

The Aurangabad Railway Station in Maharashtra has officially been renamed Chhatrapati Sambhajinagar Railway Station, according to a release by Central Railway on October 25, 2025. The new station code will be ‘CPSN’. This decision follows the Maharashtra government’s gazette notification on October 15, issued by the BJP-led Mahayuti government. The change aligns with the city’s renaming in 2022 under the leadership of Chief Minister Eknath Shinde. The new name honors Chhatrapati Sambhaji Maharaj, the son of Maratha king Shivaji Maharaj. The renaming of the railway station comes three..