Chandak Group Celebrates Women’s Identity with Meaningful Initiative

12 Mar 2025 CW Team

Chandak Group marked Women’s Day with a heartfelt initiative celebrating women’s identity and empowerment. Going beyond conventional celebrations, the real estate brand launched a campaign recognising the significance of a woman’s name as a symbol of identity, history, and strength.

As part of this initiative, every woman homebuyer received a personalised, sustainable keyholder engraved with her name—a thoughtful memento symbolising recognition, achievement, and belonging in her home.

The campaign featured an emotionally resonant video capturing candid reflections from women on home, empowerment, and identity. Through authentic storytelling, the film highlights the joy of being seen and heard, the warmth of home, and the significance of acknowledging a woman’s presence in her own space.

A Chandak Group spokesperson stated:

"A home is more than four walls—it reflects identity, dreams, and aspirations. This Women’s Day, we wanted to go beyond celebration and truly acknowledge the women who complete our homes. By engraving their names on a keepsake, we reinforce the message that every woman’s name, journey, and contribution deserve to be seen, heard, and cherished."

With the message "Because every woman’s name deserves to be seen, heard, and cherished," the campaign underscores Chandak Group’s commitment to fostering recognition and empowerment in homeownership. The initiative is amplified through hashtags like #HeartOfTheHome #ChandakGroup #WomenPower #CelebratingHer, sparking conversations around identity and inclusivity.

Through this initiative, Chandak Group reinforces its role as a real estate brand that builds not just infrastructure, but homes that nurture aspirations and celebrate identities.

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