Shalimar Paints Launches New Durable Luxury Interior and Exterior Range

27 Nov 2025 CW Team

Shalimar Paints has introduced three additions to its portfolio: Hero Insignia Luxury Interior Emulsion, Superlac PU Gloss Enamel and Hero Weather Guard 12 Luxury Exterior Emulsion. The new range is designed to combine finish, durability and environmental responsibility for modern residential spaces.

Hero Insignia is a water-based luxury interior emulsion formulated with hybrid binder technology, providing a silky finish, stain resistance and protection from scuff marks. It offers more than 2,000 colour options, a 10-year promise and zero VOC levels, and can be applied on plaster, concrete and masonry surfaces.

Hero Weather Guard 12 is engineered for outdoor protection, using adaptive polymer technology to withstand rain, humidity, heat and dust. The anti-fungal and anti-microbial formula aims to maintain exterior walls in harsh conditions, backed by a 12-year performance warranty.

Superlac PU Gloss is a polyurethane-based enamel offering a high-gloss finish for wood and metal, with resistance to scratches, stains and UV exposure. Suitable for internal and external use, it is designed for doors, windows and decorative surfaces, and comes with a two-year promise.

Commenting on the launch, Mr. Kuldip Raina, MD & CEO, Shalimar Paints, said the new portfolio is intended to deliver durability and elegance for interior and exterior surfaces, giving homeowners and professionals finishes that last.

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