Moro Hub, Enviroserve Team up for Secure Circular IT Lifecycle
ECONOMY & POLICY

Moro Hub, Enviroserve Team up for Secure Circular IT Lifecycle

Moro Hub, a subsidiary of Digital DEWA, the digital arm of Dubai Electricity and Water Authority (PJSC), has entered into a strategic partnership with Enviroserve to deliver the region’s first secure, end-to-end and circular IT lifecycle solution. The collaboration aims to help organisations across the UAE manage IT assets in a more sustainable, secure and environmentally responsible manner.

The partnership was formalised through a Memorandum of Understanding signed in Dubai by Mohammed Bin Sulaiman, CEO, Moro Hub, and Shashidhar Y S, Board Member & Managing Director, Enviroserve. By combining Moro Hub’s advanced digital infrastructure capabilities with Enviroserve’s expertise in certified e-waste recycling and IT Asset Disposition (ITAD), the initiative introduces a comprehensive lifecycle model for IT assets.

Under this model, IT equipment is responsibly deployed, maintained, securely decommissioned and reintegrated into the value chain through recycling, repurposing and material recovery. The approach is designed to minimise waste, ensure secure data destruction and support compliance with data protection, environmental and sustainability standards.

The integrated solution enables enterprises to extract greater value from their technology investments while reducing environmental impact. It is particularly relevant for sectors with stringent security and compliance requirements, including government, finance, energy and healthcare.

Commenting on the partnership, Mohammed Bin Sulaiman, CEO, Moro Hub, said: “This partnership with Enviroserve reflects our commitment to building a sustainable and circular digital future for the UAE. By enabling organizations to extend the life of their IT assets, recycle responsibly, and reduce waste, we are accelerating the transition to greener digital ecosystems. This initiative also supports the UAE’s Net Zero 2050 strategic vision and strengthens digital trust across the country.”

Shashidhar Y S, Board Member & Managing Director, Enviroserve, said: “At Enviroserve, we ensure that every retired IT asset is processed with the highest global standards for environmental and data protection. Together, we are enabling organizations to adopt greener IT practices while enhancing data integrity throughout the asset lifecycle.”

The collaboration sets a new benchmark for sustainable digital transformation in the region, aligning innovation, security and environmental stewardship to support the UAE’s transition to a low-carbon, circular digital economy.

Moro Hub, a subsidiary of Digital DEWA, the digital arm of Dubai Electricity and Water Authority (PJSC), has entered into a strategic partnership with Enviroserve to deliver the region’s first secure, end-to-end and circular IT lifecycle solution. The collaboration aims to help organisations across the UAE manage IT assets in a more sustainable, secure and environmentally responsible manner.The partnership was formalised through a Memorandum of Understanding signed in Dubai by Mohammed Bin Sulaiman, CEO, Moro Hub, and Shashidhar Y S, Board Member & Managing Director, Enviroserve. By combining Moro Hub’s advanced digital infrastructure capabilities with Enviroserve’s expertise in certified e-waste recycling and IT Asset Disposition (ITAD), the initiative introduces a comprehensive lifecycle model for IT assets.Under this model, IT equipment is responsibly deployed, maintained, securely decommissioned and reintegrated into the value chain through recycling, repurposing and material recovery. The approach is designed to minimise waste, ensure secure data destruction and support compliance with data protection, environmental and sustainability standards.The integrated solution enables enterprises to extract greater value from their technology investments while reducing environmental impact. It is particularly relevant for sectors with stringent security and compliance requirements, including government, finance, energy and healthcare.Commenting on the partnership, Mohammed Bin Sulaiman, CEO, Moro Hub, said: “This partnership with Enviroserve reflects our commitment to building a sustainable and circular digital future for the UAE. By enabling organizations to extend the life of their IT assets, recycle responsibly, and reduce waste, we are accelerating the transition to greener digital ecosystems. This initiative also supports the UAE’s Net Zero 2050 strategic vision and strengthens digital trust across the country.”Shashidhar Y S, Board Member & Managing Director, Enviroserve, said: “At Enviroserve, we ensure that every retired IT asset is processed with the highest global standards for environmental and data protection. Together, we are enabling organizations to adopt greener IT practices while enhancing data integrity throughout the asset lifecycle.”The collaboration sets a new benchmark for sustainable digital transformation in the region, aligning innovation, security and environmental stewardship to support the UAE’s transition to a low-carbon, circular digital economy.

Next Story
Real Estate

LML Realty Launches Cinema Campaign on Industrial Vision

LML Realty has launched a cinema advertising campaign in partnership with PVR INOX across 81 screens in Gurugram and Faridabad, showcasing the brand’s transformation from a mobility icon to an industrial infrastructure developer.The campaign features a cinematic brand film tracing LML’s journey since 1972, beginning with its iconic scooters and highlighting its evolution into creating infrastructure solutions that support India’s manufacturing growth.The film focuses on LML Industrial Park at Jhirka Valley, the company’s flagship industrial development approved under the Haryana Govern..

Next Story
Real Estate

IIM Ahmedabad Publishes Case Study on HoABL’s Business Model

The Indian Institute of Management Ahmedabad (IIMA) has published a case study on The House of Abhinandan Lodha (HoABL), examining the company’s digital-first consumer journey and business model that created India’s branded land category.Titled “HoABL: Ready for Scaling Up”, the case study has been published by the IIMA Case Centre and co-authored by Sourav Borah, Associate Professor of Marketing at IIMA, and Dr Aparna Kansal of IMT Ghaziabad. IIMA case studies are used across management and executive education programmes to help students and business leaders analyse strategic decision..

Next Story
Infrastructure Energy

Advait Energy and MEIL Partner for Energy Transition Projects

Advait Energy Transitions Limited (AETL) and Manipal Energy Infratech Limited (MEIL), a company of The Manipal Group, have entered into a strategic Memorandum of Understanding (MoU) to collaborate on power and energy transition opportunities across India and international markets.The partnership aims to combine AETL’s expertise in innovative energy technologies and manufacturing with MEIL’s EPC execution capabilities and project management experience. The collaboration will focus on opportunities across Power Transmission & Distribution, Renewable Energy, Battery Energy Storage Systems..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement