Henkel, Rotary Recycle PoP Ganesha Idols Under Project HARMONY
ECONOMY & POLICY

Henkel, Rotary Recycle PoP Ganesha Idols Under Project HARMONY

Henkel India, in partnership with the Rotary Club of Navi Mumbai – Joy of Giving and with support from the Navi Mumbai Municipal Corporation (NMMC), has advanced circular sustainability through Project HARMONY by recycling Plaster of Paris (PoP) Ganesha idols into community learning assets. The initiative highlights an integrated approach to environmental restoration and social impact.

As part of the project, materials collected after Ganesh Visarjan 2025 at Nerul were responsibly diverted from land and water bodies and processed at an authorised recycling facility, with on-ground execution supported by NMMC officials. More than 1,000 kg of PoP waste was recycled and repurposed into 300 study tables for students at an NMMC-run school in Digha, preventing pollution while creating durable educational infrastructure.

Launched in 2024, “Henkel and Rotary: Mother Nature & You,” popularly known as Project HARMONY, is Henkel India’s flagship environmental CSR initiative. The programme brings together corporate expertise, civic authorities, sustainability partners and employee volunteers to deliver measurable environmental and community outcomes.

Commenting on the initiative, S. Sunil Kumar, Country President – Henkel India, said, “Project HARMONY reflects our commitment to translating sustainability into tangible outcomes. By converting PoP Ganesha idols into learning assets, we are addressing urban waste challenges through circular, community-led action.”

The recycling initiative was implemented in collaboration with Dr. Binish Desai, Founder – NuoTerra, through Pushpam and NuoTerra’s proprietary PoP recycling technology. Beach Please India supported the collection process through its volunteer network. The reclaimed material was transformed into learning assets through women-led, hand-crafted manufacturing under NuoTerra’s process and quality oversight, ensuring environmental responsibility while respecting cultural sensitivities.

The distribution ceremony was held on January 22, 2026, at Rajarshi Chhatrapati Shahu Maharaj Vidyalaya, Rabale, coinciding with Ganesh Jayanti. Through Project HARMONY, Henkel India and its partners continue to demonstrate how circular solutions and collaboration can support cleaner urban ecosystems and inclusive community development.

Henkel India, in partnership with the Rotary Club of Navi Mumbai – Joy of Giving and with support from the Navi Mumbai Municipal Corporation (NMMC), has advanced circular sustainability through Project HARMONY by recycling Plaster of Paris (PoP) Ganesha idols into community learning assets. The initiative highlights an integrated approach to environmental restoration and social impact.As part of the project, materials collected after Ganesh Visarjan 2025 at Nerul were responsibly diverted from land and water bodies and processed at an authorised recycling facility, with on-ground execution supported by NMMC officials. More than 1,000 kg of PoP waste was recycled and repurposed into 300 study tables for students at an NMMC-run school in Digha, preventing pollution while creating durable educational infrastructure.Launched in 2024, “Henkel and Rotary: Mother Nature & You,” popularly known as Project HARMONY, is Henkel India’s flagship environmental CSR initiative. The programme brings together corporate expertise, civic authorities, sustainability partners and employee volunteers to deliver measurable environmental and community outcomes.Commenting on the initiative, S. Sunil Kumar, Country President – Henkel India, said, “Project HARMONY reflects our commitment to translating sustainability into tangible outcomes. By converting PoP Ganesha idols into learning assets, we are addressing urban waste challenges through circular, community-led action.”The recycling initiative was implemented in collaboration with Dr. Binish Desai, Founder – NuoTerra, through Pushpam and NuoTerra’s proprietary PoP recycling technology. Beach Please India supported the collection process through its volunteer network. The reclaimed material was transformed into learning assets through women-led, hand-crafted manufacturing under NuoTerra’s process and quality oversight, ensuring environmental responsibility while respecting cultural sensitivities.The distribution ceremony was held on January 22, 2026, at Rajarshi Chhatrapati Shahu Maharaj Vidyalaya, Rabale, coinciding with Ganesh Jayanti. Through Project HARMONY, Henkel India and its partners continue to demonstrate how circular solutions and collaboration can support cleaner urban ecosystems and inclusive community development.

Related Stories

Gold Stories

Next Story
Resources

Schindler named among Forbes’ World’s Best Employers 2026

Schindler has been named among Forbes’ World’s Best Employers 2026, a global ranking recognising companies for their workplace environments.Compiled by Forbes in partnership with Statista, the ranking is based on independent employee feedback, including whether employees would recommend their organisation to friends and family.The company said the recognition reflected its focus on creating a workplace where employees can develop their expertise and build careers. ..

Next Story
Infrastructure Urban

India needs an export-execution mindset: Vishesh Jain

Interview with Vishesh Jain, Founder & CEO, EximpleWhat gaps in India’s global trade ecosystem led you to build Eximple, and what problem did you see businesses struggling with most?Eximple came out of a problem that all three founders had seen from different choke points in the trade ecosystem. India has millions of MSMEs and manufacturers, and many of them can make products that are genuinely competitive on quality. Yet only a small fraction is able to build meaningful international businesses. In our experience, the gap is usually not manufacturing capability; it is the ability to exe..

Next Story
Building Material

Nuvoco reports 13.5% revenue growth in Q2 FY27

Nuvoco Vistas Corp. Ltd. reported consolidated revenue of Rs 27.9 billion for Q2 FY27, up 13.5% year on year. Cement sales volume rose 9% to 4.7 million tonnes (MMT), while EBITDA increased 11% to Rs 4.11 billion.The company said it began its cement operations in 2014 with a 2.3 MMT per annum (MMTPA) operation at Nimbol. It now aims to reach 35 MMTPA of cement capacity by FY28, nearly 15 times its initial capacity. Its portfolio spans cement, ready-mix concrete and modern building materials.On sustainability and cost efficiency, Nuvoco partnered with CleanMax for a 46.4 MW wind-solar hybrid re..

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

SPECIAL OFFER
QR Code